Since having to read labels for my son’s many allergies I’ve developed the habit of reading labels for everything we eat. To tell you the truth, I wish I didn’t pick up this habit because it’s making my shopping difficult. I don’t want to feed my family a slew of difficult to pronounce ingredients. I want them to eat real food. I’m now drawn to brands that use simple ingredients, less dyes, and less artificial ingredients. I’m happy to partner with one of those brands for this post, Dannon.
This post contains content sponsored by The Dannon Company, Inc. The opinions expressed in my post are my own. For more information on Dannon’s move toward sustainable agriculture, naturality and transparency,and non-gmo ingredients visit www.dannonpledge.com and www.dannon.com/ingredients.
What’s New
Dannon, who is one of the biggest yogurt manufacturers in the world recently made a pledge to their customers. The Dannon Pledge was made because Dannon listens to it’s customers and they know that we want honest food and clear labeling. Dannon is moving some of their top selling brands toward non-GMO ingredients and will even be going beyond that to develop a supply of non-GMO feed for their cows. Dannon will be the first national yogurt company to do that.
Dannon has pledged that by the end of 2017, the Dannon brand (full line! Dannon, Oikos, and Danimals & more) will be non-GMO and their cows will only be consuming non-GMO feed.
Dannon’s perspective on GMOs: “We believe the currently approved GMOs are safe. However, we believe there is growing consumer preference for non-GMO ingredients in the US and we want to use the strong relationships we have with our farmer partners to move faster to provide products that address this consumer demand.”
I absolutely love when a brand listens to feedback and makes changes. It feels good to be heard!
What about now – December 2017?
Dannon has pledged that until their products are all non-GMO that they will be completely transparent on their labels. Isn’t that refreshing?
Dannon has already began sourcing all of the milk they use directly from farms they know and are the first leading national yogurt makers to do so.
Anything else?
Why yes, I’m glad you asked! Not only are they using non-GMO products and getting milk from cows that are eating only non-GMO feed but they’re also making sure their milk is sourced from happy cows. Dannon has already come a long way in implementing animal welfare practices to ensure the well being of their cows. They do this using the Validus Certification system which is a group that’s USDA approved and uses third-party organizations to ensure that animals are treated fairly.
By July 2016, more than 90% of Dannon’s milk supply will come from farms that are Validus certified.
If you want to make a delicious, socially and environmentally-conscious choice, then check out Dannon’s yogurts next time you’re at the supermarket…and read the label while you’re at it!
I’d like to hear from you!
What do you think of the Dannon Pledge? Are you OCD about reading labels too?
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